Everything You Need to Know About Metatags

Metatags are special HTML tags that provide information about a webpage. They are placed in the section of an HTML document and are not visible to visitors on the webpage. Metatags are used by search engines to understand the content of a webpage and to display relevant information in search engine results. They can also be used to control how a webpage is displayed in social media platforms, browser tabs, and bookmark lists.

One of the most commonly used metatags is the meta description tag. This tag provides a brief summary of the content of a webpage and is often displayed in search engine results beneath the page title. A well-written meta description can entice users to click on a search result, making it an important element for improving click-through rates. It is recommended to keep the meta description under 160 characters and to include relevant keywords to improve the visibility of the page in search results.

Another important metatag is the meta title tag, which is used to specify the title of a webpage. The title tag is displayed in the browser tab and is also used as the headline in search engine results. It is important to include relevant keywords in the title tag to improve the search engine ranking of a webpage. The title tag should be concise and descriptive to accurately reflect the content of the page. It is recommended to keep the title tag under 60 characters to ensure that it is fully displayed in search results.

Thinkit Media is a full service digital marketing firm that provides most marketing services.  We can be your outsourced company that does pieces of the work you don’t have time for or we can be your direct marketing provider.  Feel free to reach out to us by requesting a proposal or just shooting us a quick message and tell us your needs.  We look forward to speaking with you.