The Shotgun Skyscraper technique is a link building strategy that involves creating high-quality content and then reaching out to a large number of websites to request backlinks. This technique is called “shotgun” because it involves casting a wide net and reaching out to many websites at once, much like shooting a shotgun.
Skyscraper link building is a popular strategy because it focuses on creating valuable content that is likely to attract natural backlinks. By using the Shotgun Skyscraper technique, you can save time and effort by reaching out to multiple websites at once, rather than individually contacting each site for backlinks.
There are several steps involved in implementing the Shotgun Skyscraper technique. First, you need to create high-quality content that is likely to attract backlinks. This could be a comprehensive guide, an in-depth case study, or a valuable resource that provides useful information to your target audience. Once you have created the content, you need to identify websites that would be interested in linking to your content.