Link building is an essential aspect of search engine optimization (SEO) that helps websites improve their search engine rankings. Skyscraper SEO link building is a strategy that involves creating high-quality content with the aim of attracting backlinks from reputable websites. By following this approach, websites can increase their domain authority and boost their visibility in search engine results.
The skyscraper SEO link building technique was popularized by Brian Dean of Backlinko. The basic premise of this strategy is to find popular content in your industry, create something even better, and then reach out to websites that have linked to the original content to ask for a backlink. This approach not only helps you attract high-quality backlinks, but it also allows you to drive more traffic to your site by leveraging the existing authority of the websites linking to your content.
One of the key benefits of skyscraper SEO link building is that it focuses on quality over quantity. Instead of trying to build as many backlinks as possible, this strategy encourages you to prioritize creating valuable content that is worth linking to. By taking the time to produce in-depth, well-researched articles, infographics, or other forms of content, you can attract links from authoritative websites in your industry, which can significantly improve your search engine rankings and drive more organic traffic to your site.
