What a consultant does for your SEO

A small business SEO consultant focuses on practical, measurable steps to increase organic visibility and qualified leads. I start by understanding your customers, current website performance, and competition, then build a prioritized plan that aligns with your sales goals.

Core services and actions

  • Audit and technical fixes — identify crawl issues, mobile problems, page speed bottlenecks, and schema needs so search engines can index your site correctly.
  • Targeted keyword strategy — find the search terms your prospects use and prioritize intent-driven keywords for pages and blog content.
  • On-page optimization — optimize titles, meta descriptions, headings, and internal linking to improve relevance and click-throughs.
  • Local SEO and Google Business Profile — claim and optimize local listings, gather reviews, and ensure consistent NAP (name, address, phone) data to drive nearby traffic.
  • Content & link growth — create content that answers buyer questions and earns authoritative links to boost domain trust.
  • Tracking and reporting — set up conversions, dashboards, and monthly reports that show traffic, rankings, and lead metrics.

Timeline and expectations

SEO is cumulative: basic improvements can show impact in 1–3 months, but meaningful, scalable growth typically appears in 3–9 months. I work collaboratively, set clear milestones, and focus on lead quality and ROI rather than vanity metrics.

If you’d like, I can review your site and outline a 90-day action plan focused on quick wins and long-term growth.